Content Writing

How To Define Your Audience

#HowTo #ScienceAF #Communication Imagine, for a moment, that you’re in middle school. The spring formal is approaching and if you don’t...

Sounding the alert: Saving customers from scams

#LongRead #PublicPower #APPA #SpecialtyWriting #TechnicalWriting It’s the beginning of the lunch rush at a locally owned bakery. The...

State of action

#APPA #PublicPower #SpecialtyWriting #TechinicalWriting #LongReads Every public power utility is dealing with its own special blend of...

Having a Gimlet or a Martini? What's the Right Glass for That Gin Cocktail?

#Booze #FoodAndBeverage #MarthaStewartLiving #ContentWriting Craft cocktail enthusiasts know that to make the perfect drink, you need the...

Kale Could Be Getting a Makeover -- Does it Need One?

#FoodAndBeverage #Kale #MarthaStewart #ContentWriting It's the go-to green of hipsters and those aiming to eat healthy, and it may be...

What's the Most Popular Holiday Cookie Shape?

#MarthaStewartLiving #FoodAndBeverage #ContentWriting For us and probably for you too, a big part of the holidays is baking cookies for...

Why Is It So Hard to Buy Booze in Some States?

#Booze #FoodAndBeverage #MarthaStewartLiving #ContentWriting Visiting family for the holidays can mean endless hours of driving,...

Spark culture

#LongRead #APPA #PublicPower #TechnicalWriting #SpecialtyWriting Creating and maintaining a diverse organization is a bit like owning a...

Vetted for success

#APPA #PublicPower #SpecialtyWriting #TechincalWriting Michael Paoli is a veteran of the United States Air Force who now works as chief...